Learn Five Strategies To Create An Outstanding Sales Account Plan.

Account planning is an essential part of the sales process; it provides a framework to define what is necessary when pursuing customers. In addition, as market competition increases, account plans become crucial to achieving goals and growth.

In this webinar, Emissary's Chief Research and Strategy Officer, Seleste Lunsford, joins Jacobo Crespo, Director of Sales Performance, BMC; Kevin Jordan, Director of Sales Performance, Databricks; and Matt Hawk, PhD, Director of Sales Enablement at Databook for a panel discussion around creating a thriving sales account plan.

Don't just "check the box" on those forms; they are fundamental pieces in the sales process, and here we discuss ways to develop a successful sales account plan.